Blogs and Search Engine Visibility

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Blogs are vital to any business or organization. If you have blogs then you have to also take into consideration the matter of blogs and search engine visibility. Basically what this refers to is how easily Internet users are going to be able to find your blog via a search engine, and because this is such an important issue there are thus a few factors in particular that you have to be aware of.

Keyword Usage

The first thing you have to think about when it comes to blogs and search engine visibility is keyword usage. Basically the more relevant keywords that you use for your internet ad, the more easily people are going to be able to find you. Also keep in mind that people often make spelling mistakes, and so you will want them to be able to find your blog even if they make a spelling error when they are typing out the name.

Another factor to take into consideration in terms of blogs and search engine visibility is how much information you actually post on your blogs, as the more detailed you make them, the more interested people are going to be in finding and looking at them, and thus the better business you are going to have.

Social Networking

It is not only adequate to post articles and other tips in your blog. It is also necessary to make it known to everyone on the internet about your posting and allow them an opportunity to visit your site. This is where social bookmarking comes into play. This is also a part of the Web 2.0 techniques.

I will give below a list of social networking sites where you should submit your posts. But, please ensure that your article is of very good quality and relevant to the social networking site as otherwise your listing will be rejected. If you keep submitting sub-standard or irrelevant information, then you are more likely to get banned.

When you submit your blogs to the various social networking and news sites, search engines will automatically find and index you. You do not have to do any more search engine submissions and waste your money on the SE submission agencies who normally fleece you month upon month.

I follow a thumb rule for posting in my blogs. When I start a new blog, I create one blog post every day for the first 90 days. Then, I post 2 - 3 times a week to that blog for next 90 days. After these six months, I post once or twice every week to that blog.

Every time I post, I submit my blog post URL to at least the following social networking and news sites for a high search engine visibility. With this sort of a strict regimen, you will see your blog reach at least Google PR 2 by the end of 90 days and your blog can reach to Google PR 5 or more by the end of six months. But, as I said earlier, your blog will become popular only if you give excellent quality information to share with your visitors.

I do agree that with this sort of a posting schedule, it does put lot of pressure on your content creation needs. Even though I can write fairly well, content creation used to take away a major chunk of my productive time which I could have better utilized in planning and implementing various marketing and monetization techniques.

So, I outsourced the content creation work. I tried various agencies like PLRPro’s ghost writing service, Elance, etc. but I was not at all satisfied with the quality of ghost writing, their level of commitment as well as the pricing.

Finally, I found out the outsourcing agency, Need-An-Article which I have found to be excellent in every respect. In my experience, I have known them to deliver always on time, high quality articles, committed, very helpful (both the writers as well as support) and above all extremely reasonable pricing. Need-An-Article has a number of high quality writers who are able to handle any niche that I had asked them to write. They not only do ghost writing of original articles but also do article rewrites and Press Releases. Very shortly, they are also starting on:

• Product reviews
• Auto responder follow-up series
• Ebook / mini report creation
• Sales copy including sales pages, landing pages, etc.
• Proof reading of various content

With the extra time in my hand due to content outsourcing, I have seen a highly noticeable spurt in the total revenue generated from my sites because I could implement several improved marketing and monetization techniques.

List of Social Networking and News Sites

OnlyWire is a syndication service which submits your post links to around 18 social bookmarking sites.

Ok…Ok, I can hear you complaining.

“How the hell do you expect us to submit to all these social networking sites. And that too, you are asking us to post and submit on a daily basis. This exercise alone would take us several hours every week.”

Well, folks. Let me tell you one thing. Web publishing and internet marketing business is not easy. It does have excellent revenue potential provided you work towards earning it. It does require lot of dedication, perseverance, hard work and a will to succeed. Like any other business, you need to consider internet marketing as a business and not as a hobby if you want to earn real big money.

Ok, enough with my advice. Let me give you a solution to this daily bookmarking hassle. Jack Humphrey, one of the owners of the reputed Authority Site Center, has brought out an excellent software tool to tackle this bookmarking hassle. The software tool is called Web2Submitter. It automates the process of submissions to social networking and news sites thereby saving you several hours per week. I use Web2Submitter tool all the time. It is a real time saver.

Word of mouth is one of the biggest marketing tools in the world, and so you really want to make sure that your blogs are full of interesting, educating and knowledge sharing information, and then word will travel about this and you will continue to have more and more visitors to your site.

Blogs and search engine visibility is mainly so crucial because the majority of people use search engines to find what they are looking for on the Internet. In fact, 9 out of 10 people use a search engine at least once a day, and so it is easy to see just how many potential customers you are missing out on if you do not have proper blogs and search engine visibility.

Other Factors

If you want to have an effective and successful business there are many other factors that you have to take into consideration as well. For instance, you have to determine what other marketing and selling techniques can be used to help your business. Marketing is the key element to any business, and you need to realize that without proper marketing you simply will not have any customers.